![Will Nitze - The Do-It-Yourself Ops guy shares a contrarian take on 3PLs & Sustainability [The Source Refresh Podcast, Ep 12]](https://is1-ssl.mzstatic.com/image/thumb/Podcasts122/v4/b4/e4/9f/b4e49f8a-7d30-cf3c-1fad-62c6861b6af9/mza_16564836682182188393.jpg/400x400bb.jpg "Will Nitze - The Do-It-Yourself Ops guy shares a contrarian take on 3PLs & Sustainability [The Source Refresh Podcast, Ep 12]")
Will Nitze - The Do-It-Yourself Ops guy shares a contrarian take on 3PLs & Sustainability [The Source Refresh Podcast, Ep 12]
Description
EPISODE DESCRIPTION
My guest in this episode is Will Nitze, founder and CEO of IQBar. IQBar has three product lines - plant protein bars, hydration mixes, and instant coffee, all formulated with functional ingredients designed to promote cognitive performance.
Will shares his experiences using 3PLs, co-manufacturers, along with a refreshing perspective on whether it is acceptable to task small businesses with environmental sustainability goals.
SHOW NOTES
I wanted to see first-hand how IQ Bar delivers on its supply chain, and in preparation for this interview, I purchased a sampler pack. Not only did it arrive within 2 days and is now my go-to healthy snack, I was impressed with the kitting and the USPS postal delivery which hinted at efficiency.
So, of course, we dive right into 3PL (Third Party Logistics) and IQ Bar's experiences using a third-party service provider. A 3 PL provider typically provides distribution, storage, kitting, transportation, and order fulfillment services to customers. You'd think that's how IQ Bar delivers excellence, but Will shares the full story behind-the-scenes.
We also talk about co-manufacturing and Will details the different options brands have when working with co-manufacturers. Best practices, negotiations, demand planning - there's a bit of everything in this conversation.
We wrap up with Will's contrarian take on sustainability, and I urge you to listen and think - and it may just make you feel a bit better too about your own role in this massive undertaking.
Check out Will Nitze on LinkedIn - https://www.linkedin.com/in/will-nitze/
And absolutely try some of his bars - https://www.eatiqbar.com/
CALL TO ACTION
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- Email me at chandhrika@source-refresh.com if you would like to be a guest on my show
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